FIRST EDITION / OUR PROTOTYPES / BEFORE REDESIGN

Following 3 years of prototypes and research, 3 agencies were involved in creating this new image for a more compact and full colour La Libre. Lacava Design layed out the foundation of the redesign including the typography choices and the general architecture of the frontspieces. The other agencies involved at various stages were Agence Minale, Belgium, and Innovation, Spain. It is also necessary to underline the excellent in-house team work led by Jean-Pierre Lambert who succeeded in pulling it all together harmoniously. The final result is a highly acclaimed hybrid version.